World Association of Newspapers and News Publishers

Social Media for News Publishing



Social Media for News Publishing

Date and Location

  • 04 Oct 2012 - 05 Oct 2012


WAN-IFRA Members:

SGD 1,000


SGD 1,300


  • Course Outline (2 days)

    Day 1: 09:00 - 17:00 hrs
    Day 2: 09:00 - 17:00 hrs

    1. Overview
      - Understanding why social media is important
      - Learning what social media is about, what is developing, why it is important, how it is disrupting media and what the future (and today) will be like.
    2. Personalizing
      - The first step to adapt to the new media world.
    3. Bringing Social Media into Journalism
      - How to take all this knowledge and make it into journalism.
      - Best practices from all over the world on how they do their daily routines in finding news, how they act during breaking news, how they find cases, how they research/investigate and how they receive & provide feedback
    4. Utilizing the Readers
      - How to invite readers into the newsroom.
      - Best practices on how comments, blogs & video are used.
      - How to use readers as proof readers, analysts, collectors, paper boys & reporters.
    5. Future of Media
      - What happens if we do not change?
      - Examples of Sweden & Europe where changes are not being adapted soon enough.
    6. Citizen Journalism
      - An example of how journalism will develop, fragmentize and live on - with or without the big media houses.
    7. How to create a proactive organization
      - How do you cope with an ever-changing web?
      - How to choose a CMS and how to create an organization that follows and adapts to  whatever changes that comes on a web that is in a constant revolution.

Contact information



  • Emanuel Karlsten
    Journalist & Social Media Consultant