World Association of Newspapers and News Publishers

Still Time to Enter World Young Reader Prize Competition

Still Time to Enter World Young Reader Prize Competition


The World Association of Newspapers and News Publishers (WAN-IFRA) is seeking projects and initiatives that attract people under 25 to news for its World Young Reader Prizes, which will honour those who reach younger news consumers and understand their changing habits and needs.

With the deadline a week away on 15 July, there is still time to enter; full details can be found at

The World Young Reader Prizes are part of WAN-IFRA’s efforts to recognise, encourage and disseminate innovative ideas and thinking to help build stronger and more vital news media. World Young Reader Prize winning strategies are celebrated and shared as they benefit not only the media companies and their young audiences but also society as a whole.

Four new categories have been added this year to reflect the changing media habits of young people, the evolving media environment and the new players who can help in the effort:

--  “Digital First”; for the news publisher that most creatively engages the young through mobile telephones, tablets and other digital devices. The category is supported by CCI Europe;

-- “Going Green,” supported by Germany’s GreenTEC Campus, which will honour projects that give the young guidance and hope for improving the environment;

--  “Playing with News”, for inventive activities that teach 10- to 14-year-olds about the news by getting them involved in the news process.  Denmark’s Capital of Children is supporting this category.

-- “A Great Help”, for a win-win partnership with a financial supporter that helps sustain excellence in news publisher engagement and service of youth.

The new categories join the core Young Reader Prize categories of brand, editorial, enduring excellence, learning with the news, public service, the Natasa Prize award for printing plants and World Young Reader Newspaper of the Year. All categories call for activities that target people under age 25.

Full details are available at

WAN-IFRA, based in Paris, France, and Frankfurt, Germany, with subsidiaries in Singapore and India, is the global organisation of the world’s newspapers and news publishers. It represents more than 18,000 publications, 15,000 online sites and over 3,000 companies in more than 120 countries. Its core mission is to defend and promote press freedom, quality journalism and editorial integrity and the development of prosperous businesses.

Inquiries to: Dr. Aralynn McMane, executive director for youth engagement and news literacy, WAN-IFRA, 96 bis, rue Beaubourg, 75003 Paris France. Tel: +33 1 47 42 85 00. Fax: +33 1 42 78 92 33. E-mail: worldyoungreaderprize@wan-ifra

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WAN-IFRA offers its members and the industry a number of prestigious awards competitions to benchmark their activities with the best of the world, as well as paying tribute to journalists throughout the world in their fight for press freedom. Read more ...

The World Association of Newspapers and News Publishers (WAN-IFRA) helps newspapers, parents and teachers work together to engage the young to create a literate, civic-minded new generation of readers all over the world. Read more ...