World Association of Newspapers and News Publishers


Lauren Pedersen

Lauren Pedersen

VP Global Marketing & Communications, Cxense

Lauren Pedersen is responsible for the overall brand and marketing strategy for Cxense globally. Prior to joining Cxense, Pedersen was the brand director and director of consumer marketing at Opera Software, where she helped expand its user base to over 300 million monthly users. Pedersen also established the partner marketing function within Opera, leading accounts such as Vodafone and Telenor. Prior to her time at Opera, Lauren worked at advertising giants Grey Worldwide and McCann Erickson in New York and London, focusing on global accounts such as MasterCard and AOL.
 
Lauren is a New Zealand native, and holds a degree in Communication from American University in Washington DC.

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