World Association of Newspapers and News Publishers


David Jeffs

David Jeffs

Insights Head APAC, Yahoo!

David Jeffs is Head of Insights for Yahoo India and Southeast Asia, he works with the leadership, sales and marketing functions in Asia Pacific to provide insights into how consumers are using the Internet in Asia. He also helps advertisers in their decision-making through quantitative insights into the effectiveness of online advertising campaigns.   David has spoken at a number of industry conferences on how Internet consumption is changing in Asia’s emerging markets and the potential it holds for marketers and agency partners.

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