World Association of Newspapers and News Publishers


Publish Asia 2015

Programme

Wednesday, 29. April 2015

  • 9:00
    Common opening session for all
    World Ballroom B, Level 23, Bangkok Convention Centre, Centara Grand Hotel @ CentralWorld

    Moderator: Gilles Demptos, Director Asia, WAN-IFRA

    Opening keynote
    Dr. Mario Garcia, Founder & CEO, Garcia Media, USA

    World Press Trends
    Thomas Jacob, COO, WAN-IFRA

    Keynote
    Pit Gottschalk, Managing Director of Content Management, Axel Springer, Germany

    CEO and Founder, García Media, USA

    COO, WAN-IFRA

    Managing Director, Content Management, Axel Springer, Germany

  • 11:00
    Common session for all
    World Ballroom B, Level 23, Bangkok Convention Centre, Centara Grand Hotel @ CentralWorld

    Building up a virtuous data ecosystem
    Rappler has implemented a unique model of audience engagement which combines crowdsourcing and data analytics to engage users and deliver powerful targeted ad campaigns.
    Maria A. Ressa, CEO & Executive Editor, Rappler, Philippines

    Data: An opportunity for magazine publishers?
    Challenges & opportunities linked to “data” for a traditional magazine publisher in the journey of digital transformation.
    Yves Bougon, Director East Asia, Hearst Media International, Japan

    CEO and Executive Editor, Rappler, Philippines

    President & CEO, Hearst Fujingaho Co., Ltd. SVP, Managing Director – East Asia, Hearst Magazines International East Asia, Japan

  • 13:00
    Hosted by Cxense

    World-class brands such as The Wall Street Journal, e-commerce leader DMM.com, and media company Globo all use Cxense to gain a lead on the competition. Why? Media, e-commerce and enterprise businesses are suddenly realizing that being smart with data not only means improving the user experience on their sites, it also means higher revenue. The session will cover topics such as the power of personalizing your site with data, boosting revenue with targeted advertising (including native ads), and how to use data to increase digital subscribership. It will also include a case study presentation by Motoko Imada, CEO of Japan's Mediagene, and her team member Kotara Teshima. Mediagene is a leading digital media company in Japan, with titles such as GIZMODO, lifehacker, and Kotaku reaching over 145 million PVs/month.

    VP Global Marketing & Communications, Cxense

    CEO, Mediagene, Japan

    Senior Vice President & GM, Asia Pacific , Cxense

  • 14:00
    Common session with Printing Summit
    World Ballroom B, Level 23, Bangkok Convention Centre, Centara Grand Hotel @ CentralWorld

    Cost optimization: Outsourcing accounting & finance
    In an audacious move, Post Publishing outsourced its finance and accounting departments in 2014, following the outsourcing of its IT department a few years ago. Lessons learned on how to establish lean and flexible operations at a traditional newspaper company. 
    Supakorn Vejjajiva, President & COO, Post Publishing, Thailand

    Panel discussion on latest developments in newspaper production for enhancing print revenues
    Gerald Benz, Deputy Vice President Sales, manroland web systems GmbH
    Peter Kirwan, President APAC, Goss International, Australia
    Evandro Matteucci, General Manager, Graphics, VP Marketing, APAC, Eastman Kodak, China
    Snehasis Roy, VP Manufacturing, ABP, India

    President and COO, Post Publishing, Thailand

    Deputy Vice President Sales, Manroland web systems Gmbh, Germany

    Vice President, Asia Pacific, Goss International

    General Manager, Graphics, VP Marketing, APAC, Eastman Kodak

    Associate Vice President - Manufactruring, ABP Pvt Ltd., India

  • 16:00
    Sponsored session by Brightcove

    How to generate new revenue streams and diversify business mix
    L’Equipe, the leading sports media brand in France, has been exploring new opportunities for growth while keeping developing its core businesses.
    Frédérique Lancien, Strategy and New Business Director, Groupe L’Equipe, France

    How The Nation monetised online video in Thailand
    The Nation recently launched its brand new website, NationTV.TV, to deliver high-quality video experiences for audiences in Thailand. News video content and new video advertising models both deepened engagement and expanded monetisation opportunities for The Nation.
    Amnart Treenarat, Vice President (Thailand) New Media, Nation Broadcasting Corp
    Ben Morrell, Senior Technical Consultant, Media, Brightcove

    From stunts to core business - The engine of future growth
    Expanding optimistically: To maintain the position as a leading media house, VG had made a significant step-up on online video. This is a next generation investment. VGTV is building a web-native TV experience – targeting first of all young people.
    Helje Solberg, Editor and CEO VGTV, Norway

    COO, WAN-IFRA

    Strategy and New Business Director at Groupe L'Equipe, France

    Vice President, Thailand, New Media, Nation Broadcasting Corp. Public Co., Ltd

    Senior Technical Consultant, Media, Brightcove

    CEO/Editor, VGTV, Norway

Thursday, 30. April 2015

  • 8:00
    Hosted by Mather Economics

    Publishers need to understand what content is driving audience engagement and subscriptions, how different customer segments consume the content, which customers are willing to pay, and how much they will pay. They also need to understand what advertising inventory advertisers are demanding, the value of that inventory, and what inventory remains available. Mather Economics will share case studies and offer recommendations on how best to execute your data-driven strategy

    President, Mather Economics, USA

  • 9:00

    Coping with the transition: From print to broadcast
    What promised to be a new era of broadcasting business for Thailand turned out to be more challenging than expected. Newspapers that jumped on the digital TV bandwagon have found that the transition is fraught with difficulties. Reaching their target audiences, realizing their revenue opportunities and staying competitive with their editorial contents are among the challenges.
    Thepchai Yong, Group Editor in Chief, Nation Multimedia Group, Thailand

    Thairath Group: From publisher to broadcaster
    How TrendVG3, the digital and broadcasting arm of Thairath - Thailand’s largest daily newspaper - launched a new Digital TV channel from scratch.
    Vachara Vacharaphol, CEO, TrendVG3, Thailand

    The TV challenge at South Korean newspapers
    JoongAng Ilbo Media Network launched its TV channel more than 2 years ago. What were the synergies found with Print? What are the key challenges and main benefits?
    Jeongdo Hong, CEO, JMnet, South Korea

    CEO/Editor, VGTV, Norway

    Group Editor-in-Chief, Nation Multimedia Group, Thailand

    Founder & CEO of TrendVG3 Co., Ltd., Thailand

    Chief Executive Officer, JoongAng Media Network, Korea

  • 11:00
    Common session with Advertising Summit

    Growing mobile revenue
    An overview of the Fairfax mobile portfolio and how Fairfax is growing mobile revenue from both advertising and subscriptions. Case study of a brand new app using an emerging mobile technology which aims to address both revenue streams.
    Nada Tielu, Head of Native, Fairfax Media, Australia

    Digital First Media take on growing digital revenue
    In this session, Kirk MacDonald will share Digital First’s vision of the digital ecosystem and explain their key orientations for growing digital revenues.
    Kirk MacDonald, Exec. VP of Sales and Sales Development/ President of AdTaxi, Digital First Media, USA

    Head of Native, Fairfax Media, Australia

    Executive Vice President of Sales and Sales Development/ President of AdTaxi, Digital First Media, USA

  • 13:00
    Lunch session hosted by Google

    Asia's Internet users are reinventing the Internet around mobile, pushing news publishers to develop new content and new ways to make money. Dushyant Khare of Google and Kirk MacDonald of Digital First Media will share their perspectives on the new business strategies and revenue models in the mobile first world across the world and discuss the difference and similarities between Asia's mobile Internet users and the West's Internet users that began with desktop.

    Director, Asia, WAN-IFRA

    Head of Strategic Partnerships for Southeast Asia & India, Google

    Executive Vice President of Sales and Sales Development/ President of AdTaxi, Digital First Media, USA

  • 14:00
    Common closing session for all

    The International New York Times in Asia: Looking ahead
    A look at the International New York Times’ approach to growing its business in Asia and some of the exciting new print and digital initiatives being launched in the region throughout 2015.
    Helena Phua, Executive Vice President - APAC, INYT, HK

    More internet - More content: Transformation of media landscape & publishing through digital and mobile
    Asia’s use of mobile devices is creating entirely new opportunities for publishers and changing the world’s Internet. Google outlines how to reach out to an audience that behaves very differently from audiences in the West and which new business models are being created in the process.
    Dushyant Khare, Head of Strategic Partnerships for Southeast Asia & India, Google

    Building and retaining audiences through innovation
    A look at The Wall Street Journal’s approach to storytelling, platforms and engaging subscribers
    Mark Pope, Managing Director, Dow Jones Asia, HK

    Executive Vice President - APAC , International New York Times

    Head of Strategic Partnerships for Southeast Asia & India, Google

    Managing Director, Dow Jones, Asia Pacific & Publisher, The Wall Street Journal Asia

Date and Location

  • 28 Apr 2015 - 30 Apr 2015
    Bangkok
    Thailand

Contact information

Programme