Join us in Paris on 19 May next and discover, find out more about and take on board ideas overwhelmingly supported by readers, Internet users and international design specialists!

Whether in print, on the web or any other digital platform, newspaper design can give added value to editorial content.

The objective of this conference is to show to participants “best practices" in creativity, originality, but also efficiency.

Topics include:
- Digital design,
- Combining high-quality design with interesting contents,
- Show more than tell!
- Best practices in Iberian newspapers design.

Programme:
9.00 - Welcome participants and coffee
9.30 - Opening comments

SESSION 1 - DIGITAL DESIGN

9.45-10.30: Challenges posed for creative design by adapting to the four main news platfroms — print, web, mobile and tablet
Designers in news organisations have had to adapt to the challenges of multiple platforms, from print to web, then mobile, and now tablets. Each of these media has its own characteristics, and each offers opportunuties and imposes constraints on the designer.
I will look at them in turn and examine how each one conditions the design process and the possiblities for creative expression of content.
By Mark PORTER, Principal, Mark Porter Associates and former creative director guardian.co.uk (United Kingdom).

10.30-11.10: The Paris Match app for the iPad: Bringing news to life at your fingertips
Paris Match on the iPad, the first French magazine app presented at the world opening of the Apple Store in the USA in April 2010.
Their challenge: not to change the magazine, but refine its special character, photographic legacy and storytelling skills.
By Michel MAIQUEZ, Art Director, Paris Match (France).

11.10-11.40: Coffee break

11.40-12.20: Digital initiatives of the Ringier group - philosophy, strategy, achieved results
Extending the printed newspaper to fully unpublished platforms, how is the Swiss newspaper group managing the move to digital?
Examples of various adopted graphic productions, with special focus on "the collection", the world’s 1st monothematic magazine dedicated to touch screen tablets. A unique or 3D visual experience, videos and photos refine the content.
By Jean-Luc ISELI, Project manager, Ringier Romandie (Switzerland).

12.20-13.00: Design on digital devices
By Denis DE COSTER, Business Developer Manager, Adobe (France).

13.00-14.30: Lunch

SESSION 2: COMBINE HIGH-QUALITY DESIGN WITH INTERESTING CONTENTS - THE IBERIAN MODEL

14.30-15.15: MARCA, 5 to 1
A walk through the five pillars that make up the world MARCA today. The user, multimedia newsroom structure, redisigns, etc... A new way of information and entertainment.
By José Juan GAMEZ KINDELAN, Art Director, Marca (Spain).

15.15-16.00: Small paper, rich graphics
Público is a young newspaper that uses graphics as part of its strong visual approach in communicating news. Rich information graphics, visual storytelling, complex process and net diagrams, and visualizations as integral parts of culture pages all comprise its infographic approach.
By Álvaro VALINO, Head of Infographics Department, Público (Spain).

16.00-16.30: Coffee break

16.30-17.15: "10 refreshing ideas from eecent iberian news design"
By Javier ERREA, Principal, design studio Errea Comunicación (Spain).

17.15-17.30: Summary of the day
17.30: End of the conference