World Association of Newspapers and News Publishers

22nd World Newspaper Advertising Conference


22nd World Newspaper Advertising Conference in Prague


22nd World Newspaper Advertising Conference

Date and Location

  • 01 Mar 2012 - 02 Mar 2012
    Czech Republic



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Sub title

The formula for your advertising success!

Introduction to Event


The 22nd World Newspaper Advertising Conference in a wrap:


Click here for the Executive Summary of the Conference (for WAN-IFRA members only) and for the BLOG!



  • Cheryl Newsom, Managing Director, inXcess Pty. Ltd., Australia
    Cheryl Newsom
    Managing Director, inXcess Pty. Ltd., Australia

    Cheryl Newsom has worked in the media industry for the past 20 years in a variety of senior...


  • Anna Podkowińska
    Revenue Director for the Internet Agora SA, Poland

    Working for Agora since 2008, Anna is responsible for the managemant and development of sources...

  • Cheryl Newsom
    Managing Director, inXcess Pty. Ltd., Australia

    Cheryl Newsom has worked in the media industry for the past 20 years in a variety of senior...

  • Constantine Kamaras
    Vice Chairman, 24 Media, Greece

    Constantine Kamaras is Vice Chairman of 24 Media, Greece’s leading Digital Media Group both in...

  • Devin Slater
    Art Director, The Globe and Mail, Canada

    For over five years, Devin has united The Globe's award-winning journalism with intelligent...

  • Dietmar Otti
    Managing Director Marketing, Axel Springer Media Impact, Germany

    Dietmar Otti is Managing Director Marketing of Axel Springer Media Impact, the central marketing...

  • Eamonn Byrne
    Business Director, The Byrne Partnership Ltd, UK

    Eamonn Byrne progressed through the advertising & commercial departments of prestigious...

  • Halvard Kristiansen
    Head of Behavioral targeting, Schibsted, Sweden

    Halvard Kristiansen is head of Behavioral Targeting in Schibsted Sweden and his background is...

  • Helge Holbæk-Hanssen
    Marketing Director, Norwegian Media Businesses’ Association, Norway

    Helge Holbæk-Hanssen is Marketing Director of Norwegian Media...

  • Henrik Bruun
    Head of Circulation, NORDJYSKE Medier, Denmark

    Henrik Bruun is the Manager of Loyalty and Relations at NORDJYSKE Medier, Denmark. He is part of...

  • Jakub Unger
    Content Director, Centrum Holdings, Czech Republic

    Jakub Unger manages content activities of Centrum Holdings, CEE digital publishing house with...

  • Jeffrey Litvack
    General Manager, Global Product Development, Associated Press, USA

    Jeff is responsible for identifying and assessing new digital revenue opportunities for the AP...

  • Kasturi Balaji
    Director, Kasturi & Sons Ltd., India

    Kasturi Balaji was appointed Director of Kasturi & Sons Ltd., publishers of The Hindu, in...

  • Marcel Vašš
    CEO, Etarget

    Marcel Vašš is working for Etarget - since 2005 responsible for sales and marketing...

  • Marek Tretyn
    General Director of Advertising Sales, Agora group, Poland

    Marek managed The Project of Integration and Reform Sales Team of "Gazeta Wyborcza". In April...

  • Peter M. Zollman
    Founding principal, AIM Group and Classified Intelligence, USA

    Peter has been in the news business for 35 years, and been actively involved in interactive...

  • Rob Paterson
    CEO, erento GmbH, Germany
    Rob Paterson recently joined Erento, a marketplace for anything you can rent. Erento was...
  • Rolf Grummel
    Sales Director Print & Online, Deister- und Weserzeitung, Germany

    is business leader of the publishing house “Deister und Weserzeitung Verlagsgesellschaft mbH” as...

  • Shailesh Gupta
    Director Marketing, Jagran Prakashan Ltd, India

    Shailesh Gupta has more than 20 years of experience in the print media industry. He is the...

  • Sharon Knitter
    Senior Director of Mobile,, USA

    Sharon Knitter works to enhance’s mobile site and mobile apps to better serve car...

  • Theo Blanco
    CEO, Riksmedia Sverige AB, Sweden

    Theo is the CEO at Riksmedia Sverige AB, a national sales organisation with offices in Stockholm...

  • Will Goodhand
    "Juicy Evangelist", BrainJuicer®, UK

    As resident Juicy Evangelist at research innovators BrainJuicer®, Will Goodhand travels the...

22nd World Newspaper Advertising Conference

Conference details

Advertising in newspaper brands is and will be one of your major income sources for the foreseeable future. What do successful media companies do to protect and to grow these revenues?

Do not miss this popular annual event for newspaper advertising experts. Discover the success stories of leading media houses worldwide and get inspiration and practical ideas for your daily business.

The formula for your advertising success:

(Knowledge + Skills) * Channels = Advertising Revenue squared!

  • The roots of newspaper advertising: Innovative print campaigns & classifieds
  • New variables: Tablet & mobile advertising
  • Powerful multipliers: Social media & community building
  • 360° advertising: The newspaper as a full service agency
  • Greater than the sum of its parts: The future sales team
  • No fear of big numbers: Measure and control your sales performance

What our participants say:

  • “One of the best programmes I have experienced, something for everybody, and what was really cool was the mix of future opportunities with practical ideas that any participant could take back and use immediately for a positive impact on revenue.”
  • “Very interesting conference which showed that newspapers together with other media have a future - just be creative and open minded.”

*about the World Newspaper Advertising Conference in 2011 in Malta


Who should attend:

Chief executives, managing directors, advertising executives and all those who wish to know about their opportunities in the future of advertising and find new ways to generate more revenue.



Stroupeznickeho  21
CZ-150 00 Prague 5
Tel: +420-296 882 211
Fax: +420-296 882 652

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