World Association of Newspapers and News Publishers


A new star in the sky

A new star in the sky

Article ID:

20652

Druckhaus Nürnberg GmbH & Co. KG prints the newspaper titles of Verlag Nürnberger Presse. Last year the print plant became a member of the WAN-IFRA Star Club after five consequtive succesful participations in the International Newspaper Color Quality Club (INCQC).

Now the newspaper printers from Nürnberg are using their success and their proven high print quality to promote the benefits for readers and customers in an advertising. The ad is published in the daily newspaper and uses logos and the visual of last year’s INCQC competition. The text of the ad reads as follows:

“Continuity and quality

For the fifth time in a row, the “International Newspaper Color Quality Club” honored the print quality of the advertising medium, Nürnberger Nachrichten / Nürnberger Zeitung. It is an initiative of the World Newspaper Association of Newspapers and News Publishers (WAN IFRA) and certifies leading international newspapers every two years.

By satisfying the requirements, a consistently high print quality can be ensured for readers and advertisers. WAN-IFRA awards publishers who continually meet the standard for 10 years with the inclusion in the exclusive “Star Club”. The world’s best printers / publishers are represented there. Since autumn 2016, the advertising medium Nürnberger Nachrichten / Nürnberger Zeitung is part of the Star Club.”

Author

Manfred Werfel's picture

Manfred Werfel

Date

2017-02-03 10:52

Author information

The International Newspaper Color Quality Club is the only worldwide printing quality competition for newspapers. Its goal is to improve the quality of reproduction and printing in production, while also increasing competitiveness as well as training and motivating all personnel. Read more ...

The World Printers Forum (WPF) is an organisation of newspaper printers and suppliers within WAN-IFRA. It promotes the power of print and the sustainability of print production. Read more ...

Publishers and printers around the world have come to expect WAN-IFRA to provide the most up-to-date know-how about production processes, whether it be in prepress, printing, workflow or postpress. Its range of advisory services, trainings, reports and events are unparalleled. Read more ...