By Vincent Peyrègne, WAN-IFRA CEO
The World Publishing Expo, attended by 7,000 visitors from more than 100 different countries, demonstrated that the news media industry understands it must transform itself in its own way, not by imitating the trendy digital companies. The Expo also showed that our industry does not lack talent or energy for that transformation. Another lesson learned in Amsterdam is that a two-pronged strategy will be one of the foundations for success.
The success of Netflix’s monthly-subscription-based business model poses the question: What, if anything, can news publishers learn from this upcoming giant of the home screen? We asked two people involved in the publishing industry: Mirja Telzerow, a Principal at A.T. Kearney in Germany; and Kim Svendsen, Marketing Manager at CCI Europe. They gave us the following contrasting viewpoints.
The Guardian was named the Best News Website in WAN-IFRA’s inaugural World Digital Media Awards competition during the Tablet & App Summit in Amsterdam. It is yet another prestigious award for the Guardian’s “scoop of the decade” in lifting the lid on the National Security Agency’s widespread surveillance system, thanks in large part to Edward Snowden’s leaked documents. In a presentation at the Summit, the Guardian demonstrated with NSA Decoded and other projects how embracing cutting-edge technology and engaging with its audience can push the boundaries of digital publishing – in the right direction.
Metrics, helping stories go viral, and engaging with the audience were among the key themes of the World Editors Forum’s (WEF) 13th International Newsroom Summit in October. WEF Research Editor and WAN-IFRA Research Fellow Julie Posetti, who also spoke at the conference, curated the following takeaways from the gathering, which took place as part of the World Publishing Expo in Amsterdam.
The first World Printers Forum Conference, held 15-16 October, at the end of World Publishing Expo 2014 in Amsterdam, kicked off the new print community within WAN-IFRA. At the conference, speakers from the Americas, Europe, Middle East and Asia discussed business, print quality, sustainability, marketing, product innovation, digital printing and research projects for the future of print.
The challenge facing news publishers is daunting: How can they kindle innovation in their tradition-bound structures in order to assert themselves in the challenging media landscape of the present and future? The opening session of the World Publishing Expo provided interesting and varied answers to that question. The session featured executives from three publishing companies known for pushing the envelope in innovation, not only in their respective regions but globally as well: TMG (Telegraaf Media Group) Landelijke Media in the Netherlands, Agora in Poland, and Schibsted-owned Verdens Gang (VG) from Norway...
Perhaps you stopped by the Media Innovation Hub stand during the Expo, attracted by the presentations of Google Glass and virtual reality news. Or perhaps your eye was caught by the Snapchat channel, with its promise of self-destructing news snippets. But the Media Innovation Hub is much more than a parade of eye-catching gadgets – it’s about bringing together a variety of stakeholders to work together on future news media. As the Innovation Hub stand and presentations at the Expo showed, it’s also about alternative approaches to story-telling, some with roots not in startup tech companies but in academia or elsewhere.
World Publishing Expo is the place to discover anything and everything that is relevant for newspaper production across all media platforms. Over the next pages, we spotlight the most interesting innovations in the fields of prepress, print and mailroom equipment. Further reports on presentations, developments and the product portfolios of exhibitors at WPE 2014 are to be found from page 22 onwards.