[Editor's Note: This interview was conducted in October 2010]: The Rheinisch-Bergische Druckerei (RBD) has used the occasion of extending its printing centre in Düsseldorf Heerdt to invest in new equipment that gives it new options, especially in the semi-commercial area. Matthias Tietz, chief executive at RBD, explains how the company plans to capture a bigger share of this market segment.