Discover the topics that best suit your needs by looking under the headings Editorial, Sales & Marketing, Production.

Editorial:

• Writing for digital media
• Media-convergent journalism 1+2
• Change management in the newsroom

Mix of Editorial and Sales & Marketing:

• How to successfully relaunch your newssite
• Social media tools

Sales & Marketing:

• Online marketing in the publishing house
• Ad-selling undergoing change
• International Media Skills Qualification
• Marketing for printing companies

Sales & Marketing and Production:

• Brand management in publishing houses
• Calculating printing costs

 Production:

• Consumables interaction
• Plates and printing
• Printing know-how and quality control
• Improve quality and reduce waste

Editorial and Production:

• Colour management
• Animated graphics for web, tablet, etc.
• Implementing the ISO newspaper printing standard
• The newspaper becomes a magazine
• Online video production for editors
• InDesign in newspaper production
• Image optimisation for printing and online
• Information graphics
• Softproofing in production and at the control desk
• How to produce good photos
• Lean Manufacturing

topics of all 3:

• Automating production processes
• Creating a cross-platform ”News-Show”
• QUIZ Forum, Quality in the Newspaper
• Designing free and advertising newspapers
• Change projects in media operations
• Project management
• Motivation in times of change
  

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  In addition we offer topics about latest trends in our series Topic Updates. Here you will get intensive know-how transfer for a minimum investment of time. The objective of this series of one-day workshops is to communicate in compact form latest trends in the media industry and discuss relevant concepts in small groups. Participants gain an in-depth insight into a specialised topic, thus enabling them to develop or also refresh their knowledge.