Editorial
Media-convergent journalism I
Introduction and multimedia strategy, 1 day
Media-convergent journalism II
Multimedia newsroom practice, 2 days
Cross-media publishing week
Intensive training for the newsroom of the future, 5 days
Writing for digital media
Attractive texts for new platforms, 2 days
Social media for publishers
Basic principles, strategies and practice between Twitter and Flickr, 2 days
Wiki and blogs for media companies
The "Wikipedia Principle" and "blogging" for the newspaper newsroom, 1 day
How to produce good photos
Mastering the use of the digital camera for journalists, 2 days
Design and Concept
Interactive Information graphics
Hands-on for web info graphics, 2-3 days
Information graphics
Attractive design, efficient realisation, 2-3 days
Corporate design for newspaper companies
Introduction to a complex task, 1 day
The newspaper becomes a magazine
On the way towards the daily magazine, 2-3 days
From broadsheet to tabloid
Design aspects of format change, 2-3 days
Designing freesheets and advertising newspapers
Principles and expert tips for successful page design, 2-3 days
Content strategies and product design for iPad & Co.
Your product on iPad & Co., 2 days
Production and Print
Plate and Print
Process control in line with the ISO standard, 2 days
Implementing the ISO newspaper printing standard
Introduction to process control, 2 days
Process and procedural problems in newspaper printing
Paper, ink, fountain solution, printing blankets, 1-2 days
Print know-how and quality control
Basic knowledge for "non-printers", 2-3 days
Improve quality and reduce waste
Optimised press presetting and control, 2 days
Colour management in applications
Practice-oriented colour management in print data, 3 days
Colour management in the PDF workflow of newspaper production
Aimed user knowledge for print data production optimised for newspapers, 1 day
Safe and efficient ad-taking
Quality assurance and optimisation at the time of ad-taking, 2-3 days
Ad production with Quark XPress
Latest program functions, tools and methods for newspaper production, 2 days
Professional layout with Adobe InDesign
Latest program functitions, tools and methods for newspaper production, 2 days
Image optimisation with Adobe Photoshop
Processing newsphotos safely, 2 days
Changing from Quark XPress to Adobe InDesign
Latest program functions, tools and methods for newspaper production, 1 day
Adobe Illustrator for infographic artists
Mastering methods and techniques, 2-3 days
Open source in print production
Lower licensing costs increase productivity, 2 days
Printing cost calculation model
Production cost calculation to evaluate investments and business strategies, 2 days
Advertising
Ad-selling undergoing change – new skills for new customer demands I
Introductory, 3 days
Ad-selling undergoing change – new skills for new customer demands II
Agencies, major accounts, 2-3 days
Ad-selling undergoing change – new skills for new customer demands III
Multimedia and cross-media solutions, 3 days
Ad design and selling
How media consultants sell well designed ads successfully, 2 days
Multimedia
Mobile publishing for newspapers
Opportunities and strategies for successful implementation, 1 day
Greater effect through audio and podcast
Enrich print articles with audio content, 2 days
Online video production: filming, editing, soundtrack production
Basic training for print and online editors, 2 days
Trends in online video journalism
Formats that work, 1 day
Trends in online video techniques
Hardware, Software, Workflows, 1 day
Online video production for advanced users
Shoot, edit, and produce a better soundtrack for print and online, 2 days
Introduction to Flash
Animate your website, 3 days
Visual storytelling with soundslides
Basics for producing "soundtracked slideshows", 3 days
Management
KAIZEN
More than just a toolbox for reaching perfection, 1-3 days
Project management
Guidelines for project managers and potential project managers, 2 days
Change management in the newsroom
Successful basic strategies for change projects, 2-3 days
How to successfully relaunch your newssite
Design, usability and project management in the relaunch project, 2 days

